TRIB3 set to open eight stores in Ireland as part of exclusive franchise area development deal

Fitness franchise, TRIB3, continues its global expansion, announcing the Republic of Ireland as it’s seventh international territory following agreement of an eight-site area development deal.

The deal encompasses exclusive rights to territory development for new franchisees Nikki Dempsey and Niamh McCreery, supported by their partners who have a wealth of experience in the fitness market and currently operate a number of other gyms in the country, alongside several other businesses.

Nikki said: “We are delighted to be bringing the TRIB3 concept to Ireland – there’s nothing like this in the market currently so there’s real untapped demand to unlock. We are backed by our respective partners who own and operate a number of other businesses, including a series of fitness sites, which means we get the benefit of their expertise plus the robust support that TRIB3 will offer us as we commence with fitting out and opening our stores. We’re really looking forward to getting started!”

TRIB3 CEO Kevin Yates said: “We are delighted to see TRIB3 come to Ireland in what will be our seventh international territory and to welcome Niamh and Nikki to the family. We share their excitement to bring the signature TRIB3 workout experience to the region. Creating more opportunities for people to get physically active, as well as forging great communities, is so vital – this is the start of an amazing journey for our partners and another key milestone in our global expansion.”

TRIB3 offers instructor-led 45-minute HIIT workouts, uniquely programmed across its custom TRI training system: Treadmills, Resistance and Intensity. Customers can expect to burn up to 1,000 calories per session with real-time progress tracking through heart rate monitors, in-studio displays and the brand’s bespoke SWEAT app. Underpinned by specially curated playlists from the TRIB3 DJ, signature scents and custom lighting, TRIB3 is rapidly expanding and will be delivering unmissable workout experiences across Ireland.