This franchise employs seniors to provide compassionate care to the elderly in the comfort of their own homes
Care & Elderly Services, Care Home
Seniors Helping Seniors is a care service for the elderly that provides non-medical, in-home care to those who need it. Based around the South East and East of England, the company matches elderly people in need of care with a senior care provider who can help them.
The service matches carers to those needing care and ensure they have common interests and similar personality types, making it easier to foster relationships.
The Seniors Helping Seniors franchise can offer care based around the specific needs of the client. This flexible service can help out as much or as little as required. This is not personal care or medical care – with no bathing, dressing or medication involved – but concentrates on what is known as Activities of Daily Living (ADLs). The kind of care Seniors Helping Seniors provides includes preparing meals, light housekeeping, gardening and maintenance, providing transportation, shopping, companionship, and respite or dementia care.
Seniors Helping Seniors is an award-winning service which has over 300 franchisees worldwide. Senior Helping Seniors Canterbury was named ‘Most Innovative Senior Care Initiative – UK’ at the Social Care Awards 2017. Seniors Helping Seniors was also a finalist in the Franchise of the Year category at the ‘People’s Champion’ awards 2017. The care review site Homecare.co.uk named Seniors Helping Seniors one of the Top 10 Home Care Groups in its Home Care Provider Awards 2017 and in the Top 20 in 2018. The franchise also won the ‘Customer Services Award’ at the Best Business Awards 2018.
Seniors Helping Seniors is a member of the British Franchise Association (BFA).
The Seniors Helping Seniors franchise was brought to the UK by husband and wife team Sally and Christian Wilse. Sally, who has a BSc in health care, worked in publishing and PR/marketing for over 25 years, latterly working for a Scandinavian company. Her husband, a Norwegian raised in Sweden, worked with media companies and has lived in the UK since 1990.
When Sally was made redundant at the age of 50, rather than looking for another position, she looked for an investment opportunity. The Wilses became aware of Seniors Helping Seniors through an in-flight magazine. The American company was founded by Kiran and Philip Yocom in 1998, and after meeting them, the Wilses realised the potential of the 20-year-old business. Kiran had worked with Mother Teresa in India for 14 years and remains chairwoman of the US company, with Philip her president/CEO.
The couple bought a master franchise for the UK and began replicating the success of the American operation in the UK, launching the first office of Seniors Helping Seniors franchise in Kent in 2013.
They began advertising for staff in August and had their first client by September. They have been working full-time ever since, supporting over 100 care providers.
The concept behind Seniors Helping Seniors is that clients are given peer-to-peer assistance by someone they can trust and relate to. Clients of the Seniors Helping Seniors franchise are helped to live safely and as independently as possible in their own home with the help of mature and experienced carers.
Seniors Helping Seniors is looking for franchise partners who can take on an exclusive territory with a population of around 250,000. Although Seniors Helping Seniors is chiefly seeking franchisees in the East and South East of England, territories are available nationwide.
The Seniors Helping Seniors franchisee may employ as many as 50-70 staff on zero-hour contracts. This allows staff to take on as much or as little work as they can handle during the days or weeks.
The franchisee will get to know their carers and will be able to carefully match them to the client so that both their needs are met. The same person will provide the care for as long as required.
Seniors Helping Seniors also works with the NHS, social care services, local GPs and charities such as Age UK to help clients in their community.
As a franchisee you will be in charge of meeting potential clients and carers as well as visiting local charities, surgeries and local businesses that can refer clients to you or signpost your services.
The franchise fee of £15,000 will cover training and support and the minimum personal investment is £25,000. A monthly royalty of 6 per cent on turnover excluding VAT is also applied.
It is expected that a Seniors Helping Seniors franchise will break even after around 12-15 months. Earnings generated in a franchise’s second year will range from £20,000 50,000 depending on a franchisees adherence to the Seniors Helping Seniors processes.
Exponential growth can be achieved thereafter. There is no cap on earning and no limit on the number of carers or clients a franchisee can take on. Multiple territories are available to approved franchisees.
Seniors Helping Seniors began its first Seniors Helping Seniors in Kent. Once the Canterbury and Thanet branch was established, Seniors Helping Seniors began to expand, opening businesses covering Guildford, Woking & Godalming, Harrow, Pinner & Northwood, and Sevenoaks, Tonbridge & West Malling.
Seniors Helping Seniors is now looking to expand across Southampton, Portsmouth, Brighton, and the entire South East and East UK regions.
Like many businesses, some franchisees may prefer to look at taking over an established territory rather than build a business from scratch. Contact Seniors Helping Seniors to see if there is a franchise currently for sale in the area of your choice.
Seniors Helping Seniors franchisees receive all the necessary training they require to start a successful business, starting with an intense five-day initial period, two days orientation at the Seniors Helping Seniors headquarters in Kent, followed by a period of territory-based research and three days of further Owners Training.
Franchisees who would like to gain some international experience can visit the Seniors Helping Seniors business in America.
The Seniors Helping Seniors franchisee is assisted thereafter with monthly follow-ups, news updates and best practices to help you grow your business, printed manual and access to a mentor and online and in-person support should you require any assistance or guidance.
Seniors Helping Seniors helps solve two of the greatest social problems facing the UK today, namely elderly care and employment opportunities for people as they age. Many Seniors Helping Seniors franchisees are from helping careers such as nursing, caring and teaching. Others are in transition from professions such as the military, police, law, accounting, and business.
Communication is the key role of the franchisee, as are a positive outlook, reliability, and a desire to help another person. Franchisees will find that helping others adds meaning and fulfilment to their own lives. The oldest Seniors Helping Seniors franchisee is 75 years of age.
CRB/DBS background checks and a stringent interview will insure that franchisees and providers meet the strict Seniors Helping Seniors standards. All providers have to pass a six-phase selection process and are offered continuous training.
A Seniors Helping Seniors franchise term lasts a minimum of 10 years with an option to renew for a further 5 years when the initial franchise term runs out.
The Office of National Statistics has estimated that the current population of 66m will grow to over 74m by 2039. Currently, 18 per cent of the UK’s population is over the age of 65 and 2.4 per cent is over the age of 85.
The unequal distribution of the elderly means that a handful of local authorities in southern regions of the UK already have a quarter of their population over the age of 65. It is estimated that by 2036, over half of local authorities will have 25 per cent of their local population aged 65 and over.
Over 85s are also expected to grow in number. No local authority had more than 3 per cent of their population aged 85 or over in 1996; that figure rose to between 2-3 per cent for most authorities by 2006 and by 2036, all but a very few authorities will have over 4 per cent of their population aged 85+.
Training for a Seniors Helping Seniors is handled by the franchisor who has personally managed a Seniors Helping Seniors operation. To find out more, or to request further information on franchising with Seniors Helping Seniors, click on the ‘Send Enquiry’ button now.
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