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easyGym is fit for purpose

Posted: 01 Sep 2020
Estimated Read Time: 3 minutes

Franchisees can take advantage of strong returns and the post-COVID-19 world the industry has woken up to

The fitness industry is in the midst of major disruption. Although COVID-19 has created the perfect storm for legacy gym owners, the pandemic is offering a huge opportunity for those looking to enter this fast growing space.

The demand for fitness and well-being has skyrocketed during the pandemic. Fitness equipment is virtually sold out everywhere, online exercise trainers saw their subscriptions explode and in some places underground gyms were formed.

With rapidly declining real estate prices, increasing demand for fitness and a more price discerning customer, now is the perfect time to enter the fitness industry. easyGym offers a high quality, but affordable, gym solution with state-of-the-art technology and a worry-free operating experience.

Exciting opportunity

Paul Lorimer-Wing, CEO of easyGym, explains: “Opening an easyGym is an exciting opportunity for entrepreneurs and investors who are looking for the potential of strong returns and are ready to take full advantage of the post-COVID-19 world the industry has woken up to.”

Not only that, but the UK government has recently modified planning regulations so that empty properties in great locations with major footfall can be converted to gyms. You can now open and operate a gym very quickly.

Furthermore, easyGym comes with a high energy, but fun studio concept called PACK45 that customers love.

PACK45 studios provide functional kit to strengthen the entire body through real-life movements in just 45 minutes and are especially popular with busy professionals and those looking for a little guidance in a workout.

When PACK45 was introduced in Kenya, the studios were fully booked from early morning until the night.

Perfect timing

There has never been a better time to join the fitness industry, as the world emerges from lockdowns with a new-found focus on health and well-being.

If you have a passion for fitness, are committed to building a community and want to take advantage of this exciting space, franchising an easyGym could be the right solution for you.

It’s also an opportunity to join the easyGroup family - one of Europe’s most iconic and recognisable brands.

Join up with sir stelios

Sir Stelios Haji-Ioannou is proud to back the easyGym expansion.

He says: “One of my favourite businesses in the easy family of brands is easyGym and I am delighted that their expert team has created a fantastic franchise opportunity.

“It has huge potential worldwide and I am excited for the future of easyGym, just as I was when I founded easyJet 25 years ago.

“I fully expect easyGym to take off just like easyJet did and become an integral part of my easy brands.

“It offers franchisees a fantastic business opportunity - backed by our experienced support staff that are trusted by easyGym owners everywhere.”

At a glance easyGym

Established:

2009 (corporate) 2018 (franchise)

Number of franchised outlets:

17

Location of units:

2 UK, 14 France, 1 Kenya

Investment range:

£600,000-£1.2 million

Minimum required capital:

£300,000 (based on an 8,000 sq ft unit)

Contact:

george@easygym.co.uk easygym.co.uk

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