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Sandler Training showcases power as average UK franchisee turnover tops £200,000

The new benchmark comes as the world’s largest sales consultancy celebrates its 15th anniversary in the UK

The world’s largest sales consultancy is helping franchisees fly further with confirmation that the average annualised turnover of a Sandler UK franchisee, based on the first six months of 2019, will surpass £200,000 this year.

And that’s an average figure that includes all franchisees in the network as at June 30, 2019, not one that’s skewed by excluding people who are less than 12 months into their business.

Consistent evolution

The new benchmark comes as Sandler celebrates its 15th anniversary in the UK, with the consistent evolution of services and resources offered leading to continual increases in franchisee profitability. Cloud-based client resource service Sandler Online has grown recurring revenues, as well as opening up new opportunities for business for the network.

Shaun Thomson, UK CEO for Sandler Training, says: “I’m sure we have all heard the maxim ‘turnover is vanity, profit is sanity’ and the great thing about Sandler is we have very high profit margins, with a gross margin of 85 per cent.”

Sandler’s global turnover is estimated to be greater than that of Miller Heiman and Challenger combined, with the scale of the brand and its partnerships - which include the likes of LinkedIn, Evernote and Harvard Business School - propelling impressive results for those seeking a way out of corporate life and into business for themselves.

Highly successful

Global reach with a local touch, the highly successful business model that’s used by hundreds of Sandler franchisees across the world, means franchisees can share business and work collaboratively across multiple regions or countries.

UK operations director, Fiona Thomson, explains: “If an overseas franchisee is working with a client with a UK presence, we can train their teams here locally without the need for them to fly back to their head office. And they’re getting training relevant to their local UK marketplace too.

“Our systems are designed to facilitate this collaboration both nationally and internationally. They work brilliantly and our franchisees enjoy being part of something bigger, while still running their own business.

“The results are there for all to see. It’s so rewarding seeing people leave the corporate world behind and earning more than they did, running a business they love.”

Everybody benefits

Bristol franchisee Berkeley Harris is a prime example. Previously a company director, he’s now put himself in a position where he has strong recurring income streams from a stable base of clients. Berkeley says: “Having an 80 per cent client retention rate delivers ongoing residual income and means I devote less time to winning new clients, so I have more time to help existing clients to succeed. Everybody benefits.”

At a glance Sandler Training

Established: 2004 in the UK
Number of franchised outlets: 30-plus
Location of units: nationwide
Investment range: £55,000
Minimum required capital: £20,000
Contact: Shaun Thomson,

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