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This flexible franchise allows you to grow with demand

This flexible franchise allows you to grow with demand

Bluebird Care franchisees are able to scale their business depending on the needs of their local community

Did you know it’s predicted that one in four people in the UK will be aged 65 and over by 2050?

With the elderly population on the rise, the government is pushing for more care in the community, not only to ease pressure on care homes but to reduce the number of elderly people who end up in hospital with a preventable health condition.

Many of these individuals could have benefited from the services of a home care provider that uses technology to monitor their health and identify if they’re high risk and may need early intervention.

Range of services

It isn’t just elderly people who may require support from care professionals.

Bluebird Care offers a range of services to suit every need, including live-in care, respite care and complex care, so its staff are equipped with the expertise to assist people with learning, physical and mental disabilities, regardless of age.

The company is often fortunate enough to be able to provide care for these younger customers over an extended length of time, building familiar relationships between its team and their support bubble.

And, of course, these customers can remain in the comfort of their own homes, surrounded by loved ones, pets and their own belongings. For the 850,000 people in the UK living with dementia, this is incredibly important, as any changes to their living arrangements and routine can often be confusing.

At a time where there’s an ongoing pandemic, staying at home also means they can limit their contact with the outside world to a small team of care professionals. Most importantly, these care assistants are trained to a high standard of health and hygiene practices.

Caring for a large area

Because Bluebird Care visits customers in their own homes, franchisees are able to scale their business depending on the needs of their local community.

As the UK’s largest home care provider, Bluebird Care’s franchise territories typically have an audience size of between 150,000-200,000 residents. Franchisees can hire and train new staff as their business grows, with the company’s largest home care business currently 300 people strong.

The thought of providing care to such a large area might be daunting, but Bluebird Care’s award-winning franchise support team is on hand to help every step of the way.

The company believes its franchise opportunities are particularly well suited to people in middle or senior management positions who are interested in giving back to their local community, with the Bluebird care team providing the knowledge needed to successfully start a business in the home care sector.

It’s possible to grow a significant size business in the home care sector.

In fact, Bluebird Care’s top 25 businesses produced over a third of its total revenue, while one of the company’s biggest businesses is up 45 per cent this year.

Plus, Bluebird Care’s turnover range is huge, falling anywhere between £250,000 at start-up to £6 million for a mature business.

At a glance


2004. Started franchise model in 2006

Number of franchised outlets:

over 200

Location of units:

UK-wide, including Scotland, Wales and Northern Ireland

Investment range:

total investment is approximately £115,000

Minimum required capital:

a home care franchise package is £37,500


Sarah Wilkins +44 (0)2392 009978

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