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A little good goes a long way

Posted: 28 Jun 2019
Estimated Read Time: in 7 minutes

Globally successful Muffin Break café bakeries focus on providing the best customer experience in over 300 outlets

A little good goes a long way

Almost 30 years ago the Muffin Break brand was created, and now they have opened more than 300 franchised cafés worldwide; the first UK café bakery opened in Derby in 2001 and since then the company has gone from strength to strength with over 65 outlets in the UK from Aberdeen to Eastbourne, and further expansion planned.

Reliable and trusted

Muffin Break’s success is based on using the best ingredients, locally sourced and seasonal where possible, as well as the fact all its food is baked and freshly prepared in the company’s in store kitchens, giving it a significant competitive edge. Menus are constantly expanding and evolving and franchisee feedback and product ideas are always welcomed. The company has also developed its own award winning signature blend coffee, using the finest coffee beans. Becoming a Muffin Break franchisee gives owners the opportunity to run their own business while benefitting from the experience and expertise of a global brand. Craig Free who opened his first franchise eight years ago, believes that his “hard work and commitment coupled with the strength of the fresh food choice, luxury coffee and contemporary shop design” has enabled him to expand and open a further 10 outlets nationwide.

Exceptional support and training

Exceptional training and operational support is provided to all franchisees while an inhouse marketing team delivers national campaigns and local store marketing initiatives. Muffin Break has strong relationships with major retail landlords, which ensures first choice of prime retail sites. Once a site has been chosen, the company will design the store, manage the construction programme, supervise store fit out, and provide all necessary equipment. In addition to this they provide help with business planning, training, baking and barista skills, staffing, and product presentation. Muffin Break charge a franchise fee of 6% of net sales, and an advertising fee of 2.5% of net sales. Hamid Qayyum a franchisee in Kent and Essex explains “The continual operational support has enabled me to grow my business rapidly and expand – I purchased my 7th store this year”.

Create your own business

Muffin Break gives franchisees the opportunity to run their own business, while being part of an internationally recognised brand with a proven track record in the UK, Australia and New Zealand. Joining a network of experienced industry professionals allows new business owners to create their own business path, to achieve goals and fulfill lifestyle dreams. The company understands that franchisees businesses are their own, but they will support you and nurture your business, without running it for you.

At a glance Muffin Break UK

Established: 2001

Number of franchised outlets: 65

Location of outlets: nationwide

Investment range: £250,000 - £270,000

Minimum capital required: circa £70,000

URL: www.muffinbreak.co.uk

Contact: franchisee@muffinbreak.co.uk; 01223 308781

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