With a proven business formula and professional training, a star sports franchisees are reaching out to thousands of children
This year has seen A-Star Sports maintain a place in the top 100 Startups ranking for the third consecutive year - rising 66 places overall to reach number 27 - grab two finalist places in the Franchise Marketing Awards (Best PR Campaign and Best Online Marketing Campaign) and embark on high profile brand partnerships with Vertigo Films (launching children’s multi-million dollar cinema release The Unbeatables) and Carphone Warehouse.
Co-founder Gary Bassett explains: “It’s been another fantastic year. The foundations we’ve put in place are not only providing great businesses for our franchisees, but are being recognised at a high level for their creativity, effectiveness and impact.
“The brand and the team behind it share a genuine vision to make sport as fun and accessible as possible, which provides a distinctive support network for franchisees to develop a confident and creative delivery of a unique programme.”
### High quality ###
A-Star Sports franchises provide high quality, multisports coaching for children aged 2-10 with a variety of extracurricular classes, holiday clubs, parties and events. The company offers an opportunity to coach 10 core sports, promoting the all-round benefits of sport and a lifelong commitment to being active. With a proven business formula and professional training, current franchisees are already reaching out to thousands of children.
Franchisees have their own exclusive, defined territory, a full training programme detailed in comprehensive business and coaching manuals, access to premium marketing materials, website management, social media and ongoing strategic support from an experienced network, including an expert advisory panel with experience in the national governing bodies of sports, education provision, child psychology and behaviour management and business development.
### Excellent Systems ###
“The co-founders of A-Star Sports believe in what they’re doing, so it’s quite inspiring,” Leo King, franchisee for Colchester and North East Essex, says. “They have created excellent systems and procedures and I have seen for myself just how efficient they are at running a business.
“Once I have my first franchise firmly established, it will definitely be one of my aims to take on more franchises and spread the word about the life enhancing benefits of sport for children.”