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£100,000 - £ 200,000
Food & Beverage
£500,000-£1m, bottom line 20%+
About Rassam’s Creamery
Rassam’s Creamery knows a thing or two about sweet treats. You will be in good company with this franchise as the owner, Rassam, has been in this line of work since the age of 14 and there’s very little he does not know about the dessert business.
From a very early age, Rassam helped his father in the family grocery business, eventually taking it over himself. With an appetite to try new things for business growth, Rassam saw an overseas milkshake bar and it gave him the idea to try this for himself in the UK.
Starting with only a blender and ice cream, and trialling for a matter of weeks, it soon became clear that this was a dessert shop in demand and a very profitable one too.
Fast forward many years later, and now at five stores (with more on the way), Rassam’s Creamery was initially created in Sheffield, which soon moved on to become three individual sites due to popular demand for the delicious food.
The flagship site recently opened in Wakefield city centre. The store quickly became busy and it has consistently grown since the start. Opened during the height of the pandemic, the brand has shown how resilient this type of business really is.
Children love the look and feel, families too enjoy a day out, whether they want a lunchtime treat or evening experience, Rassam’s Creamery can offer all from one very impressive, bright, colourful and inviting location.
How did the Rassam’s Creamery brand start?
Rassam leased a retail unit with tools and machinery to begin his journey in the dessert industry. This was the beginning of the creation of the empire you see today. In June 2012, with the help of his friends (Irfan Mohammed and Alawi Alyazidi), Rassam opened his very first dessert bar/ ice cream parlour in Darnall in Sheffield, which attracted a large variety of customers eager to try these new creations that Rassam was offering.
Many changes have been implemented since then, ranging from different designs to new delicious ice cream creations. Rassam was seen to be somewhat of a perfectionist and it wouldn’t stop there. Profiting from his success, he went on to further things, opening new businesses in different fields.
Rassam’s greatest achievement came when he opened his second branch on London Road in January 2015. This was a whole new chapter in his career. A move to a new location which was more upmarket meant a different variety of clientele. Indoor seating and eating meant greater changes and improvements. Perfection was now a key aspect of the trade, which meant improvements of recipes and designs were essential and resulted in attracting even more customers.
How many Rassam’s Creamery locations are there?
Due to high demand, a second bigger location was needed. The surge in customers was unreal. This led to the young entrepreneur opting for an even bigger location. A plan was made for an improved Rassam’s Creamery. Rassam’s dream of opening the UK’s largest dessert bar was now a reality.
One day, he spotted a gym across the road from his business that had recently shut down. Rassam rushed into action, and even though it was a big risk considering the size of the place, he still went for it. After eight months in 2017, the UK’s biggest dessert parlour was then opened. The huge achievement couldn’t be achieved without Rassam’s focus and ambition - but it still doesn’t stop there.
With the help and support from his friends and family, Rassam continues to strive forward in the food industry and create an empire of his own with various ice cream bars and dessert bars all over the country. It’s safe to say Rassam’s Creamery will be coming to a city near you and the future does look bright for this young entrepreneur, who once started off as a local grocer but is now known as a successful businessman with established businesses and ice cream shops, with many more to come.
Are you a budding business owner who wants to run their own business selling quality ice cream sundaes and offering up the ultimate dessert experience? Franchise opportunities for Rassam’s Creamery are now available, so keep reading!
What attributes is Rassam’s Creamery looking for in its franchisees?
Rassam’s Creamery needs to be at least 2,500 sq ft. You might be looking to be a hands-on owner-operator or have the franchise under complete management, which is fine!
Rassam’s Creamery will help you to grow and in return, it expects you to be self-motivated, ambitious and determined. Its team can teach you most things but you also need to put in the hard work.
Rassam has been at this for years and has perfected the art of owning and operating a store. Ask yourself, are you prepared to follow a system? Are you good with people as you will need a lot of staff to keep up with demand?
What do I get in return for my investment?
For your initial investment Rassam’s Creamery offers a full, turn-key franchise package, including:
• Complete turn-key solution, meaning the brand will build the store for you
• Keeping up with trends, including vegan and gluten-free options
• Desserts, ice cream, mocktails, waffles: a complete menu!
• Exclusive territory
• Branded clothing
• Full support and training
• Initial training course, including on-the-job training
• Complete equipment
• Marketing materials
• Promotional gifts
• Localised webpage
• Pre-launch marketing campaign
• Social media support
• Business support
• And much more
What locations or territories is Rassam’s Creamery looking to operate in?
Rassam’s Creamery will consider all locations across the UK. If you already have a location in mind, then it is happy to explore the franchise opportunity together. With several new sites already in the pipeline for 2022 and 2023, Rassam’s Creamery is on a fast path for growth but is still keen to talk with interested parties.
If you like the idea of working in the food sector with a Rassam’s Creamery franchise, it also has options to help you find sites as it is actively looking across the UK and has a separate commercial arrangement with agents to help.
What are the franchise terms of agreement and renewal?
The franchise agreement is a 10-year renewable term.
How do I start setting up my own Rassam’s Creamery franchise?
To find out more, or to request further information on franchising with Rassam’s Creamery, complete the form below and click on the ‘Request Free Information’ button now.
Request Free Information
Send a free enquiry to Rassam’s Creamery for further information!