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Founded in early 2003, the Hometyre brand is a pioneer of the retail mobile tyre services market in the UK.
Based on an existing model that was initially trialled and subsequently proven by the brand’s founder and managing director Andy Lawrence from 2003 to 2007, the business provides a replacement/repair tyre service for cars, 4x4s, classic vehicles, caravans, motorhomes, light commercials, sports and prestige vehicles, all catered for from expertly equipped service vehicles.
The brand was designed to provide excellent customer service and this ethos continues to run throughout its daily operations.
Hometyre entered the franchise market in 2008 and in 2018 celebrated the fact that three of its earliest business partners have completed 10 years of service - and entered into further five-year contract periods.
Franchisee’s service vehicles are equipped to handle everything from a Bentley to a builder’s van with exactly the same care and attention. With long-standing relationships with the UK’s largest supply networks, there is an almost limitless supply of brands and sizes available for fitment, often ‘same day’.
How does the Hometyre franchise model work?
The Hometyre franchise is a van-based fully mobile operation offering tyre replacement, repair and other related services to retail motorists and businesses at clients’ locations - whether at home or at work.
Using bespoke booking systems and a user-friendly online sales platform, Hometyre service technicians arrive on site at to-the-minute prearranged appointment times, all handled and arranged by a head office-based sales and logistics team.
As products are ordered and delivered directly to franchisees’ locations, often several times each day, there is no requirement for costly warehousing or stock. Customers can either order online through an intuitive booking system or speak directly to a booking agent for impartial advice and assistance.
The model is configured such that franchisees remain unburdened by the need to take sales calls, organise stock requisition or arrange efficient job routing. While these essential elements of the business are dealt with on their behalf, they remain free to concentrate their efforts on existing clients and spend time creating new ones.
There are numerous ways to fund a Hometyre franchise, with initial investment from as low as £5,000 (plus VAT), (subject to further lending approval). All options can be discussed and tailored to suit the individual and his/her financial position.
What locations or territories is the Hometyre franchise looking to operate in?
Hometyre is looking for like-minded businesspeople to join the brand and develop a large customer base in new and remaining geographic territories available across the UK.
Why is a Hometyre franchise a good investment?
Due to competitive prices, an unlimited range of products and state-of-the-art service vehicles catering for a huge range of vehicles, Hometyre franchisees enjoy superb customer retention.
Franchisees also benefit from high numbers of ongoing referrals to complement busy days and ongoing growth potential in large geographic territories. The business offers significant working variety in terms of both locations and people, with a sense of satisfaction on the completion of every job.
Hometyre has a product and a price to suit every customer’s pocket and is able to supply the client using the highest specification equipment and new tyres from all leading brands, as well as a huge range of mid and economy brands.
Franchisees maintain a high standard of presentation and work to clear timeframes. The franchisor provides essential collaborative services ensuring both parties are equally reliant on each other to develop and maintain success and an ever growing client base.
Hometyre service vehicles are also equipped to provide other profitable services too, including:
• Locking wheel nut removal. With nearly all cars and many vans now fitted with alloy wheels, the security nuts fitted to prevent theft are often damaged, worn or the removal key lost. Quite often this is coupled with a flat tyre situation. Hometyre vans have specialist equipment on board as standard to safely remove these items.
• Tyre pressure monitoring systems. Since 2014, all passenger vehicles manufactured for sale in Europe must have a tyre pressure monitoring system installed and functioning. These are often battery powered data transmitters within the tyre/wheel assembly and are prone to failure. Service vehicles carry a full range of stock to replace and repair on site.
• Winter/all season tyres. Clients across the UK are adopting European practices and having seasonal tyres fitted to provide the optimum safety and performance throughout the year. Hometyre’s mobile service offers the most practical solution for motorists, whereby replacement and tyre storage can take place at the client’s property and at prearranged dates/times.
• Wheel alignment (tracking). Hometyre’s on-site wheel alignment service ensures tyres wear evenly and vehicles handle properly.
Where in the UK is the Hometyre franchise based?
Hometyre headquarters is in the West Midlands, close to the rural Welsh border in Shrewsbury, Shropshire.
What support and training do Hometyre franchisees receive?
Following an intensive three-week residential training programme covering all aspects of the business and guided field-based mentoring from established franchisees, new franchisees will be ready to follow proven methods for developing a customer base and take their brand new vehicle to the streets.
Head office support is exhaustive: booking systems are live-linked to in-field tablets for instant communication and job updating. Each van is carefully routed and managed throughout the day to maintain efficiency, profitability and punctuality for clients.
With payment upon completion and detailed sales analysis provided monthly by the franchisor, it’s a straightforward business to operate.
What are Hometyre’s franchise terms of agreement and renewal?
The Hometyre franchise operates via a five-year rolling renewable contract period. Franchisees don’t need previous experience - just a willingness to step out of their comfort zone and learn a new set of skills.
A passion for excellence and the ability to attend to customers from all walks of life with equal care and consideration are must-have attributes.
How in-demand are tyre replacement services right now?
With more than 30,000,000 cars on Britain’s roads and an average of one tyre per vehicle per year needing changing, the sector provides a steady stream of clients, even during a financial recession.
In today’s time-strapped society, more and more people are looking to outsource services so they can focus on what’s important. Hometyre is designed to relieve clients of the hassle of using their valuable time visiting and waiting at fixed site tyre outlets.
The company prides itself on punctuality, attention to detail, peace of mind, trust and levels of customer service unparalleled in the industry - the fastest route to attracting repeat, happy motorists.
How can I get started on setting up my own Hometyre business?
By clicking on the button below your enquiry will go directly to Hometyre and someone from the head office team will shortly be in contact for an initial conversation.
Next steps include an in-depth view of the whole operation, meeting the support team and getting to grips with the business.
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The Hometyre brand is a pioneer of the retail mobile tyre...£5,000 Minimum Investment