Get ready for the bfa’s Superbrand event this June

The voice of UK franchising will once again be holding the event in London on 15 June

The bfa is returning to the IET to deliver its flagship Superbrand event this June. Partnering with Barclays, this event will set the standard for supercharging your business journey and will be full of advice to start developing plans for international expansion.

The Superbrand event has a reputation for being a great resource for both UK brands and those international brands looking to crack UK markets. Events will focus on education in a global community in the morning session, and then in the afternoon, the emphasis will be on connecting a global community. Educational sessions will cover a range of topics, such as preparing to enter a new market, building a UK network and legal insight.

Pip Wilkins, CEO of the bfa, said: “It is great to see our Superbrand event returning once more, supercharged and ready to give you all the insight you need to expand your business horizons into the international arena. Superbrand really is the place you need to be to better understand how to further develop and expand your brand and wider franchise operation into new and existing markets.

“There is a blended format of keynote presentations from speakers around the world of business and franchising and interactive breakout zones to truly get to the heart of the topic. All sessions are structured to give key takeaway value for you and your business and provide the opportunity to network and learn from others while building lasting connections.”