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The Veeno Company

Veeno is a gateway to Italian lifestyle. Taste meets style and attention to detail is driven by passion.

£ 75,000 Minimum Investment

The Veeno Company In Brief

  • Description

    The best in everything we do.

  • Franchise Opportunities

    Joint-venture Partnership, Full-ownership

  • Business Type

    Food & Drink, Bar

  • Minimum Investment

    £ 75,000

About The Veeno Company

In 2013, two young Italians with a strong passion for good wine and traditional Italian food created Veeno – The Italian Wine Cafè. In just a few years Veeno has become one of the best entrepreneurial stories in the UK.

Veeno - The Italian Wine Cafè - exports the Italian culture of “Aperitivo”: drinking high quality wine while tasting good food with friends & family in the warm and welcoming atmosphere of the store. 

The wine is produced by an excellent winery business in Sicily, whereas food is carefully selected from the best Italian producers.

Veeno does not accept any compromise between quality and authenticity, delivering a unique consumer experience that is fascinating the UK market on a daily basis.

In just 3 years the company’s turnover has grown by 800%, and today Veeno operates seven direct stores in the UK, employing more than 80 people.

The Veeno Franchise ambition is to create the first Italian Wine Cafè network across the UK, becoming a market leader along with its partners.

«Italian Aperitivo»:  the new, great passion of the UK.

Success Factors

New, easy and profitable franchise business.

Veeno is a unique concept to the UK franchise market. It is the first brand to introduce the ‘aperitivo’ formula to this country and the market has already recognised Veeno as The Wine Cafè & Italian lifestyle icon.

In the UK wine drinking is not just for connoisseurs; Recent research, commissioned by the Wine and Spirit Trade Association (WSTA), show it is now the favoured alcoholic drink for 60% of adults.

According to the BFA Franchise 2015 survey, over 90% of UK franchisees reported that their business were profitable.

Veeno is growing rapidly thanks to its tremendous success: our business model is very profitable, as testified by the growth in the network of Veeno stores across the UK.

The company is owned and managed by professionals with high product and market experience and strong business management skills, combined with many years first-class franchising experience.

We guarantee the best quality of product supply at the lowest cost, since wine comes from the family vineyard in Sicily; as a result, our supply chain is attractively short.

Our operations have been carefully designed to be easily managed to ensure the same high-service standards to our customers throughout.

Planning and alcohol licences are much easier to obtain, in comparison to public houses for example, as Veeno does not have the challenges of either a full restaurant licence or late night drinking venue.

Franchise Packages

Find your way to join a successful team!

We have designed two different franchise packages to offer this unique opportunity, to all interested and suitable partners.

Our franchise offers are carefully designed according to different investment profiles and expected return:

A Be The Boss option is a traditional type of full-ownership investment, with an exceedingly attractive return on investment .

Joint-venture Partnership would be more contemporary and understood, allowing our partners to share the investment directly with Veeno Corporate. It is a sign of our belief in the brand that we offer this exceptional entry opportunity.

Interested in this franchise opportunity?

For additional information on The Veeno Company, simply send us an !

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