Owning an Ableworld retail franchise gives you all the benefits you would expect from a franchise, plus immense job satisfaction
What do you want from running a business? Typical answers include ‘an income’ and ‘being my own boss’. Another answer is ‘job satisfaction’. For those who choose to work in the retail mobility sector, job satisfaction is often expressed as ‘contributing to my local community’ or ‘making a difference’.
Owning an Ableworld retail franchise gives you all the usual benefits you would expect from a franchise - an income, growth possibilities and the security of operating a proven system - but it also gives you immense job satisfaction through providing products and services to the elderly and disabled members of the community.
Ableworld, the UK’s largest mobility retailer, is at the heart of one of the fastest growing markets in the UK. There are currently 15.3 million people aged over 60 in the UK today and the government predicts that in just over 10 years’ time nearly 25 per cent of the population will be over 65.
Valued at around £1.5 billion annually, the mobility sector is set to expand dramatically over the next few years, with products such as mobility scooters, stairlifts, adjustable beds, wheelchairs and home aids becoming essential purchases for many people.
Making a difference to their customers has been a big attraction to all the Ableworld franchisees. They’ve dedicated time and resources into building a trusted brand and take providing an ethical service very seriously.
Jeff Newman of Ableworld Southampton was previously a milkman and recognised that many of his former customers were also potential purchasers of mobility equipment.
Jeff explains: “Having had daily contact with elderly and disabled customers in my previous occupation, I witnessed several fall injuries and mobility complaints.
“I believed our highly visible and accessible mobility superstore would fill a gap in the market and serve as a welcome benefit to the community.” How does Jeff feel the franchise has gone?
He told us: “It has met all our expectations, especially the satisfaction we get from providing the right products for our customers.”
Since opening, Jeff and the team have consistently hit and beaten budget and proved that their initial thoughts about the viability of having a modern one-stop mobility store in Southampton were correct.
Chris Brown of Ableworld Bournemouth knows his local area well, after a successful career there in the home and improvement sector, and opened his franchise last year with partner Eddie Raineau.
Chris says: “Becoming a franchisee has given me drive and focus, as well as giving something back to the community. You have no idea how good it is giving something back to your community.”
Ableworld is looking to add a selected number of additional franchises across the country this year.
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