The information you submit via our enquiry form is shared only with the franchise business(es) that you have selected.

The franchise business will contact you by means of email and/ or telephone only to the email address and phone number you have provided.

By submitting the enquiry form you are consenting to send your personal information to the selected franchise business.

You also agree to receive further newsletter email marketing from What Franchise.

Close

DIRECT SELLING CONTRIBUTED £2 BILLION TO UK ECONOMY IN 2013

DIRECT SELLING CONTRIBUTED £2 BILLION TO UK ECONOMY IN 2013

New figures from the Direct Selling Association, the trade body that represents direct selling companies in the UK, also reveal the sector is appealing to increasingly broad demographic groups, while more people are building their businesses full-time.

Direct selling is where goods are sold direct to consumers outside of a fixed retail shop.

AGE RANGE
The DSA surveyed its 60 member companies, including Avon, Kleeneze and Herbalife, and discovered that on average 38 per cent of direct sellers are over 50, representing a rise of over 32,000 people since 2011.

There are now 152,000 over-50-year-old direct sellers in the UK, who are frequently attracted by the flexibility and social aspects of the industry.
Direct selling is also increasingly appealing to a multicultural audience.

For the first time, the DSA surveyed its members about this and discovered 30 per cent of direct sellers (120,000 people) in the UK are non-British. 

DSA member companies attribute this to a rise in interest from people from Asia and Eastern Europe, where direct selling has a larger presence than in the UK.  
People are turning to direct selling as an alternative to traditional employment, with 68,000 direct sellers working full-time hours. This is up 20,000 since 2011.

The traditional direct selling demographic of stay-at-home mums now accounts for 29 per cent of direct sellers, with men accounting for 24 per cent of the sector.
“We’re seeing a broader audience involved in direct selling than ever before,” Lynda Mills, director of the Direct Selling Association, says. 

“These figures represent a move away from the traditional perception of direct selling as a part-time job for mums - this is a vibrant, modern industry that appeals to a wide cross section of people of all ages and backgrounds and offers a real alternative to traditional employment for many.”
Mills adds: “Direct selling has entered the mainstream, thanks in part to the solid community, including more and more over-50s and different cultural groups. 

“It’s an attractive alternative to traditional full-time work, letting people work how and when they choose and build their own businesses.”

FLEXIBLE BUSINESS
Direct selling lets anyone start their own business by selling products to their friends, family, neighbours and wider contacts.

It’s flexible, with direct sellers able to pick the hours they work to suit their own lifestyle and commitments. 

 

 

Exciting Franchise Opportunities

Platinum Property Partners logo

Start your own Platinum Property Partners franchise

Profit Chart
Funding Support Available

Yes

Expected Revenue After 2 Years

£50,000 to £150,000

Request Free Information
Find Out More
Platinum Property Partners logo

Request Free Information

Send a free enquiry to Platinum Property Partners for further information!

By sharing your email, you're agreeing to our privacy policy, cookie policy and terms & conditions.
Tariq Halal Meat logo

Start your own Tariq Halal Meat franchise

Profit Chart
Funding Support Available

Yes

Expected Revenue After 2 Years

£1.352m (estimated EBITDA £236k)

Request Free Information
Find Out More
Tariq Halal Meat logo

Request Free Information

Send a free enquiry to Tariq Halal Meat for further information!

By sharing your email, you're agreeing to our privacy policy, cookie policy and terms & conditions.
Amigos Burgers and Shakes logo

Start your own Amigos Burgers and Shakes franchise

Profit Chart
Funding Support Available

Yes

Expected Revenue After 2 Years

£480,000 - £1m (from 14% profit)

Request Free Information
Find Out More
Amigos Burgers and Shakes logo

Request Free Information

Send a free enquiry to Amigos Burgers and Shakes for further information!

By sharing your email, you're agreeing to our privacy policy, cookie policy and terms & conditions.
Nurse Next Door Franchise logo

Start your own Nurse Next Door Franchise franchise

Profit Chart
Funding Support Available

Yes

Expected Revenue After 2 Years

£574,740

Request Free Information
Find Out More
Nurse Next Door Franchise logo

Request Free Information

Send a free enquiry to Nurse Next Door Franchise for further information!

By sharing your email, you're agreeing to our privacy policy, cookie policy and terms & conditions.
Dish’d logo

Start your own Dish’d franchise

Profit Chart
Funding Support Available

Yes

Expected Revenue After 2 Years

£500,000

Request Free Information
Find Out More
Dish’d logo

Request Free Information

Send a free enquiry to Dish’d for further information!

By sharing your email, you're agreeing to our privacy policy, cookie policy and terms & conditions.
View all opportunities