Franchise Marketing Awards 2008

Following the resounding success of the previous two years, entries are now open for the prestigious Franchise Marketing Awards 2008. They have, since their inauguration in 2006, rapidly become one of the most highly coveted prizes by franchisors throughout the UK.

The Franchise Marketing Awards recognise the industry’s most innovative and effective marketing campaigns for products, services and franchise recruitment. The Awards are open to all UK franchise companies, both large and small, from all sectors and cover a range of categories for both product and service marketing and franchise recruitment.

Frankie Boyle, well-known comedian and BBC Mock The Week’ panellist, will announce the winners at a glamorous ceremony and dinner on 4 April 2008 at The Lancaster in Lancaster Gate, London. The awards evening will attract all the leading names in the industry, and takes place on the first night of The British and International Franchise Exhibition.

Sandra Marchetti, director of Gymboree - winner of the Most Innovative Marketing Campaign in 2007 - said: “Gymboree was so pleased to win this award for marketing creativity and innovation. It was an incredible campaign involving lots of hard work and to have it recognised in this way means so much to our team. The award was also successful in building pride within our existing franchise network and in recruiting new franchisees to join Gymboree.”

The Awards recognise outstanding achievements in the following areas:

Products and services

• Best Overall Marketing Campaign
• Best Website
• Most Innovative Marketing Campaign
• Best Brand Management
• Best Franchisee Marketing Support

Franchisee Recruitment Awards

• Best International Franchise Expansion Programme
• Best Recruitment Literature
• Best PR Campaign
• Best Advertisement
• Most Creative Exhibition Stand
• Franchise Recruitment Team Of The Year

Entry forms can be downloaded from www.franinfo.co.uk/awards or by calling
0044 (0)20 8394 5287. Entries can be submitted via email to franawards@vmgl.com or sent by post to: The Franchise Marketing Awards, Venture Marketing Group, 111 Upper Richmond Road, London SW15 2TJ.

For further information visit www.franinfo.co.uk.