Dunkin’ Donuts is a QSR chain, specialising in hot and cold coffee drinks and baked goods
Food & Drink, Coffee, Fast Food, Take-away, Retail
Dunkin’ Donuts is one of the most well-known global food brands, established in the US in 1950, and growing internationally since 1970.
As the world’s largest coffee and baked goods chain, the franchise is a competitive and well-loved icon, with an immense level of customer loyalty that spans the globe. With its distinctive pink and yellow logo, it is one of the most recognisable brands globally, and is a great opportunity for a successful franchise in the food industry.
The head office for the Dunkin’ Donuts franchise in the UK is located in London.
The investment level for a franchise with Dunkin’ Donuts will vary depending on the franchise model you decide to buy into. To start a single outlet, it will cost a minimum of £193,203, with an up-front fee of at least £33,810, as well as evidence of liquid assets. Investment costs may vary depending on the size and location of the territory, and proposed store.
If you are interested in starting a multi-store Dunkin’ Donuts franchise, you will need to demonstrate interest in opening a significant number of branches in a given territory – the brand suggests at least 20 stores. For a multi-store franchise, you will need to invest a minimum of £1,200,000 and demonstrate an overall net worth of £3,000,000.
Dunkin’ Donuts may be able to help facilitate some financial support for the investment cost of the franchise through third-party lenders, including most major high street banks. The amount of financial support available will vary, and depend on individual circumstances of the franchise applicant. The Dunkin’ Donuts franchise team does also occasionally offer voluntary financing to existing franchise owners to help grow their business in certain markets.
Information about potential territories available is from the franchise team at Dunkin’ Donuts.
With plans to open another 144 Dunkin’ Donuts outlets across the UK, there is a wide range of opportunity available.
Potential franchise applicants should note that you do not receive an exclusive territory with a franchise, and the right to open a restaurant is limited solely to the location described in their agreement. Dunkin’ Donuts retains the right, as the franchisor, to distribute or license its products to other locations, regardless of how close they may be to an existing franchisee.
To join Dunkin’ Donuts as a franchise owner, you should be able to demonstrate previous experience with a positive track record within the food service industry, preferably with multi-unit retail or quick service restaurant experience. You will also need to have access to real estate and strong negotiation skills, as well as evidence to show you have sufficient financial capital to invest in the brand, preferably with the ability to grow a network of multiple outlets.
Potential franchisees should also have a long-term vision and strategy, to show how they may aspire to grow the Dunkin’ Donuts brand further.
Franchise owners receive a world-class training package when starting a business with Dunkin’ Donuts, with wide-ranging training programmes that cover field training, a full review of their operational systems, business development and global, regional and local marketing programmes.
Before opening a store, all franchisees are required to spend three days on a franchise business course. You are then supported by the Dunkin’ Donuts UK franchise team to identify and develop all the key elements of a store, including finding the right site location, design and construction of a store, and reviewing how best to manage it.
Training also continues once you have opened your first store – you and a colleague will be invited to complete the Dunkin’ Donuts Core Initial Training Programme, which includes in-person training as well as online training courses, to help you establish and develop the business successfully.
Once the store is established, franchise owners can expect to earn an income of around £100,000 annually, with an opportunity to grow your earnings as the business develops, or as you expand into multiple outlets.
The UK coffee market is a robust and continually growing one, worth over £9.6bn in 2017, and anticipated to grow up to a value of £13 billion by 2022.
With a widely recognised brand, the Dunkin’ Donuts franchise offers a fantastic opportunity to grow a successful business in this industry – with over 11,000 outlets across 33 countries already, it is a trusted and highly renowned company to be a part of.
In addition, with an emphasis on providing fair trade products and a commitment to using high quality ingredients, including 100 per cent Arabica coffee beans, the brand can also provide effective competition to artisanal, premium brands in the market.
As an international franchise owner, you can also benefit from the opportunity to enjoy a more flexible range of options to start a franchise, which includes starting outlets in more non-traditional venues, such as airports, stadiums and transport stations, further increasing the potential of the brand to reach out to a wider customer base.
To find out more about starting your own franchise with Dunkin’ Donuts, you can first get further details about prospective territories and opportunities from the international franchising team. You may then be invited to discuss the business opportunity in further detail with regional representatives, as well as ask further questions about the franchise.
Before starting your franchise application, you will also need to complete extensive due diligence to establish your ability to invest in and successfully help the brand grow in your chosen area.
To get started on franchising journey with Dunkin’ Donuts UK, fill in the enquiry form found on this page.
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