Like its airline cousin, easyStorage is disrupting its sector on both innovation and customer value, so now is the perfect time to get in on the action
Launched in 2018, easyStorage is fast becoming the storage company of choice for value and convenience in the rapidly growing storage market. The emphasis on customer service speaks for itself: five stars on Trustpilot and over 2,000 fantastic reviews are testament to easyStorage’s innovative approach.
Value proposition for customers
easyStorage collects from customers, loading straight into easyPods, which sit in specially designed vans. This makes it far easier for customers than traditional self-storage, where they have the effort and expense of loading and transporting their belongings.
Back at the easyStorage warehouse, easyPods are stacked high and efficiently, saving both space and expense. This saving is passed on to customers – easyStorage is typically half the price of other self-storage options.
Branding is a powerful springboard
First made famous by easyJet, the easy brand is associated with no-frills value and a dependable service. The logo with its distinctive orange branding is instantly recognisable and provides franchisees with a powerful springboard from which to launch and build a successful business.
The storage market has remained resilient throughout COVID and easyStorage continues to set impressive new records for sales. Its UK franchise network has grown to 24 and is set to launch in Europe in 2022, firmly in line with Cushman and Wakefield’s forecast that self-storage will grow from £27bn in 2018 to £35.5bn in 2024, with the UK being the strongest market in Europe.
Central support and powerful technology easyStorage’s central marketing team leads the way with digital technology. Their work is supported by social media, SEO, blogging, local marketing and a powerful partnerships programme, which drives new customer acquisition.
Customers can choose to book online or speak to a ‘real person’ via the central sales centre. The cornerstone of the business is VAULT, a unique technology platform that franchisees use to manage all aspects of their business from logistics to payments. It even automates accounting!
Become an easyStorage franchisee
The easyStorage franchisee family includes business-minded individuals and family partnerships from all walks of life. Franchisees typically start off by using an easyStorage approved warehouse partner and then look to secure their own warehouse with greater flexibility and savings. As they build the number of easyPods in storage, recurring revenue grows.
For those interested in learning more, get in touch and reserve your place on the next discovery day.
At a glance
Established:
2018
Number of franchised outlets:
24
Location of units:
UK-wide & Europe
Investment range:
£65,000 plus
Minimum required capital:
£65,000
Contact:
conrad.gibbons@easystorage.com
