National franchise sits just outside top 20 in most recent Accountancy Daily ranking
TaxAssist Accountants has moved from 23rd to 21st in Accountancy Daily’s Top 75 Firms Survey 2020.
A key factor in the continued growth of the national franchise network was its 9.2 per cent increase in fee income, up from £41.5 million at the end of 2018 to £45.3 million in 2019.
Karl Sandall, group chief executive director, says: “It was pleasing to see TaxAssist Accountants move up two places in this league table, reflecting our network’s strong performance and continued growth of franchisees, client numbers and fee bank increases.
“The survey results reflect the industry mostly before the coronavirus pandemic hit and we are likely to see growth falter for most firms in next year’s survey.
“However, in spite of the last unprecedented year our growth rate remains healthy and we’re continuing to see positive signs.
“The management board made a bold decision in April 2020 to pause a number of costs from the franchisee network for three months.
“The franchisor contributed over £200,000 directly into the national marketing budget to protect the network from any potential downturn and keep the advertising momentum going.
“The extra work that was put in during 2020 has already started to generate a huge amount of brand loyalty from our client base and that in turn has developed new advocates for our brand, who are recommending our services by explaining to others how we’ve helped them through these challenging times.
“The TaxAssist franchise model remains resilient and the support we provided in 2020 is evidence of our strong culture to support our network, no matter what happens.”
TaxAssist has over 400 shops and offices across the UK. The company still has some prime franchise territories available.
