The Avocado Show flagship restaurant is set to land in London next month

The all-avocado restaurant concept will launch its first location in Mayfair-Soho

Located on Princes Street in the Mayfair-Soho area, The Avocado Show will debut in London in September with a brand-new restaurant. The restaurant will serve breakfast, brunch, lunch, dinner and will dine 50 guests at a time.

The Avocado Show was launched in 2017 by friends Ron Simpson and Julien Zaal with the aim of popularising avocados and creating visually appealing dishes. The brand gained acclaim for its signature ‘Pretty Healthy Foods’ with a focus on sustainable avocado sourcing.

“We are excited to finally welcome London to The Avocado Show family. It has always been a dream of ours to open a location here,” said Ron Simpson, founder of The Avocado Show. “We look forward to sharing more ‘Pretty Healthy Food’ with our fans as we continue our mission of bringing joy to avo lovers around the world and promoting sustainable avocado production.

“We are very excited to work with such great partners and see our dream becoming a reality in these amazing new markets and are looking forward to establishing The Avocado Show globally as a socially responsible and profitable venture that will bring joy to avo lovers for years to come.”

Taking off in Amsterdam, the brand expanded to Madrid and placed London on top of prospective locations after the Londoners took to its pop-up location in 2019.

The fanbase the brand has accumulated since opening has led to The Avocado Shop pursuing a number of different projects, including a documentary about sustainable avocado production, cookbooks, merchandise and much more.