With Time For You, your success is guaranteed - or you get your money back
Franchisor Freddie Rayner is no stranger when it comes to the franchising world. In fact, as the creator and owner of Time For You, the longest established cleaning franchise in the UK, he is well known within the industry.
In the early 1990s Freddie was a cleaner living hand to mouth, as many hardworking people do in the UK. No matter how hard he worked, there simply wasn’t enough money left at the end of the month. And then his wife Ruth was taken seriously ill.
On top of worrying about Ruth’s health, Freddie found himself worrying about his financial situation. Spending time with Ruth meant he couldn’t work and as a self-employed cleaner, if you don’t work you don’t earn.
As Ruth finally made a recovery, Freddie decided he could never leave his family in that desperate situation again. He knew the cleaning industry was a booming one - as it continues to be - but realised the real money was not to be made by doing the cleaning, but by running the cleaning company.
The couple started their first cleaning company in Milton Keynes. Freddie and Ruth enjoyed being their own bosses, but had problems with customers who saw no urgency in paying for the services they were receiving. For that reason their small business experienced cash flow problems and eventually Freddie shut it down, ending up with just £200 for his hard work.
Freddie is the kind of person who is more motivated by failure than put off. And so he decided to try again - except this time he would make customers pay up front for their cleaning.
This was the key discovery that made Time For You a viable business. Freddie and Ruth could spend their time growing the business, rather than chasing payments. In fact, it wasn’t long after establishing their new venture that the couple found their clients preferred to pay ‘there and then’, instead of having to worry about invoices.
By 2002 Freddie and Ruth had been running their cleaning company for five years and were ready to expand. They decided to franchise their concept and sold the first franchise a few months later.
In the 12 years since Time For You has gone from strength to strength and continues to maintain its lead as the biggest UK domestic cleaning franchise. It has featured on BBC television and Channel 5, and won a HSBC Business of the Year award.
In addition, Freddie has become a published author on franchising with his book, Your franchise success, and often features in franchising magazines.
In the last decade Freddie has watched Time For You grow into an established, dependable network of 204 franchisees. With permanent support and constant opportunities to develop new marketing and business skills, every new franchisee is protected by the only money back guarantee offered by a UK franchise. That’s how confident Freddie is that Time For You works.
He says: “Buying a franchise takes away the risk of starting a business that will actually succeed. On day one you benefit from more than 15 years of learning and development that has been done on your behalf. That’s why 87 per cent of our franchisees make back the money they initially invested within the first six months. And there’s a money back guarantee to protect you if for whatever reason it doesn’t work.”
Positive impact
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Caroline Kirby is the Time For You franchisee in Tunbridge Wells.
She says: “Once upon a time I worked as an investment banker. After having my three children, however, that occupation was no longer suitable, so I decided to do something different and set up a community magazine. It was there I learned about Time For You.
“To make my magazine work I learned as much as I could about marketing and advertising - what works and what doesn’t. Freddie Rayner submitted an article to my magazine about Time For You and, in my opinion, it ticked all the right boxes.”
It wasn’t long before Caroline found herself looking at investing in her own franchise. “I visited the Time For You website and decided that I was sold,” she says. “Who doesn’t want to work half the hours of an average person for double, or even triple, the money? I decided I was one of these people and, one meeting with Freddie later, I was a franchisee.”
Caroline adds: “I can’t stress enough the positive impact Time For You has had on my life. Having made £77,000 profit this year alone, I am able to send each of my three children to a private school.”