Betterclean Services is one of the lowest cost management franchises available
Betterclean Services has been offering commercial cleaning services to local businesses since 1995; in 2005 Dan van Kuyk, already an experienced franchise holder, purchased the business. At that time turnover was approximately £140,000 but with Dan at the helm, the business expanded rapidly over five years to employ over 100 staff with a turnover of around £750,000.
Vital support
The Betterclean Services franchise has been designed with a particular focus on the provision of excellent support services for franchisees. Dan believes a “win-win philosophy is essential to us and our franchise owners”. This approach, combined with comprehensive training, means that franchisees feel supported every step of the way:
Caroline Spiller, a Betterclean franchisee since 2016 can’t praise it highly enough. She says: “The support I have received from head office has been invaluable and has facilitated steady business growth.’”
She believes their success is down to a combination of factors – robust operating procedures, support, advice, online management system, and low management service fees. These have been invaluable and have enabled her to build her business beyond her initial expectations. “I have doubled the revenue and far exceeded the growth and income targets I had set myself,” she adds.
Innovative systems
In 2019, Betterclean introduced its Business Development Scheme, which provides new franchisees with the best possible start for their enterprise. The scheme guarantees to generate a minimum of £150,000 worth of business enquiries over the first year of operating. This enables franchisees to concentrate on building teams and reputation during the early stages of business growth. They will even attend initial appointments with new business owners so that franchisees can benefit from their experience.
The company’s online management system, BLISS (Betterclean Logistical Information Software System) provides complete business management and enables franchisees to manage their business ‘on the go’, combined with the ability to work from home, is credited with lowering operation costs, and increasing flexibility. Caroline Spiller explains: “BLISS… means that I have a healthy work-life balance, unlike previous businesses I have run.”
A bright future
Dan and his team work with new franchisees to plan the future of their business in line with their own strengths, interests and aspirations. Each franchise territory has been designed to provide equal potential, and average net profit margins are in the region of 20 per cent. Betterclean Services have one of the lowest management service fees in the industry at 5.75 per cent; this contributes to a sustainable profit margin in a very competitive industry. With Betterclean support and a friendly network of fellow franchisees, business owners need never feel alone when encountering the inevitable challenges that come with a new business venture.
At a glance
Established: 1995
Number of franchised outlets: 9
Location of outlets: Plymouth & Cornwall, Torquay, Exeter & Taunton, Brighton, Manchester, Maidstone, Bristol & Bath, York, Swindon
Investment Range: from £24,995 + VAT
Minimum capital required: £15,000 subject to status
Contact: Franchise team 08007720810; franchise@bettercleanservices.co.uk
