The partnership means the company’s Baskin-Robbins ice cream products and Dunkin’ Donuts range will be available in some of Welcome Break’s motorway service areas - raising brand awareness for the company’s growing network of franchisees.
PREMIUM
The Baskin-Robbins locations will feature the brand’s premium hard scoop ice cream, as well as its frozen beverages and ice cream sundaes.
In addition, a range of donuts from Dunkin’ Donuts will be available at selected locations.
DELICIOUS
Jim Johnstone, general UK manager for Dunkin’ Brands, says: “We look forward to serving travellers our delicious Baskin-Robbins’ ice cream, sundaes and frozen beverages, as well as Dunkin’ Donuts baked goods.
“What could be better after a long journey on the motorway?”
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