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What qualities do successful franchisees possess?
Franchisees need a variety of qualities depending on the job they will be doing and the business sector in which they will be doing it, but let’s take five qualities that are essential for any franchisee in any system.The most important quality is compliance. The point of acquiring a franchise is to have the opportunity to operate a proven business system, and if you are not going to comply with the requirements of that system you should not become one of its franchisees. Your role is to follow the system not adapt or reinvent it.Next you need to have a vision for the future of your business and the ambition to achieve it. Know what it is that you want the business to bring you, whether that is simply money or the potential lifestyle that comes with operating your own business, and be determined in your efforts to achieve it. Success will not come overnight, but persistence pays. Don’t listen to the doubters and be single-minded in your desire to succeed.Whatever business you get into, you will also require sales and influencing skills. Nothing happens in life until somebody sells something, so even if you are not going to be selling directly to your customers you will have to have the sales skills to motivate the staff who will be doing the selling.
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