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Doing things differently

Doing things differently

Three reasons to join Visiting Angels, one of the fastest growing brands in home care

Visiting Angels is already one of the world’s largest home care brands, with over 600 franchisees in five countries. The brand is experiencing unprecedented growth in the UK, opening four new offices in the London area alone in the past six months.

UK managing director Dan Archer brought Visiting Angels to the UK in 2017 and he says that he could see a gap in the market for a business that does things differently.

Dan explains: “Our business operates in the social care sector, which is a market where the demographics of the UK mean there is huge demand.”

He believes there are three reasons to consider a Visiting Angels home care franchise:

1. Innovative approach

Visiting Angels has an innovative approach to running a care business in the UK.

Many people believe it’s difficult to find care staff to work in home care. Visiting Angels’ mission statement is to become the UK care sector’s employer of choice by 2022.

Dan explains: “Our business makes
the carers the most important people in the company. We pay better and we earn and reward loyalty. It has meant we have been able to grow our workforce when others in the sector are struggling. Our recruitment and retention techniques have been proven over 20 years in the US and we are now bringing a carer centric approach to the UK for the first time.”

2. Employment proposition

The pre and post-Brexit market will make staffing harder for other care companies.

With a heavy reliance on European workers who have stopped coming to the UK, other home care providers are struggling. This is in turn helping Visiting Angels to grow.

Dan says: “Our employment proposition is designed for a competitive employment market. We are taking staff from our competition and at the same time we are not reliant on European workers. We have grown our business because we have the staff to say ‘yes’ to new clients when our competitors cannot.”

3. Best of both worlds

Visiting Angels offers the best of both worlds. Launching in the USA 20 years ago and in the UK in 2017, the opportunity is both established and fast growing.

Dan explains: “Our franchisees are joining a fast growing business with the opportunity to choose the perfect territory, the chance to influence the direction of the UK business and to spearhead our mission to change care. At the same time, they are joining an international family of over 600 franchisees sharing best practice from across the globe.”

Visiting Angels is seeking franchisees across the UK. No experience is needed, as full training is provided in the USA and UK. Franchisees will need a minimum personal capital level of £30,000 and access to bank funding for a total investment of around £100,000.

The franchise is a substantial premises-based management business, with the potential for a turnover in excess of £1 million after three years.

At a glance Visiting Angels

Established:

2017

Number of franchised units:

5

Location of units:

UK

Investment range:

£90,000-£110,000

Minimum required capital:

£30,000-£50,000

Contact:

Dan Archer. 07584 178458 visitingangelsfranchise.co.uk

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